Prius Challenge
Agency: MKTG
Client: Toyota Research Institute
Design Team:
Lewis Jacobs (Graphic Designer)
Nikhil Parsad (Creative Director
Summary
Created branding, collateral, marketing materials, web design and layout, and story boards of "Making of Prius Challenge" video for Toyota Research Institute's second Onramp event the Prius Challenge.
Prius Challenge
On March 3rd, 2017 the Toyota Research Institute (TRI) invited Silicon Valley’s brightest in Data Science, Artificial Intelligence, and Machine Learning to compete in a fuel efficiency competition called the Prius Challenge. – TRI
Visuals
The visuals are a blend of data and the rolling hills of the location of the event. Sonoma and Sonoma Raceway is known for it's scenic rolling hills. We incorporated this idea into the "data-stream" motif that permeates through the collateral of the event.
Selected Works
LoopNet Motion GraphicsMotion graphics
LoopNet - Marketing pagesWeb Design
Prius ChallengeEvent Branding
Fragile WingsFashion Design + Packaging
LoopNet Direct MailersPrint Collateral
GDG Leadership Summit 2018Event branding
Levi's Stadium PatchesGraphic Design
Math FactsBranding
© Lewis Jacobs 2019, All Rights Reserved.
