Lewis Jacobs is a Bay Area brand designer and art director with 16+ years of experience building brands across technology, consumer goods, and culture.

A person with short dark curly hair, wearing black glasses, a pink corduroy cap with a yellow embroidered symbol, a white t-shirt, and a red and black plaid shirt, standing against a plain beige background.
A person with short dark curly hair, wearing black glasses, a pink corduroy cap with a yellow embroidered symbol, a white t-shirt, and a red and black plaid shirt, standing against a plain beige background.

I've worked inside some of the world's most ambitious creative organizations, helping teams build, evolve, and actually use the tools within their brand arsenal.

Currently acting as Art Director, Events at ServiceNow

Capabilities

Brand

Scalable Visual Identity Systems
Web Design Systems
Guidelines
Strategy

Creative

Art Direction
Illustration
Typographic Illustration
Packaging

Marketing

360 Campaigns
Photography
Growth Marketing
Strategy


So much more …

As I continue to grow as an individual, I also grow professionally. I explore boldly, being aware of the boundaries and fear yet advancing continually towards what feeds my curiosity and imagination.

Branding is more than just a logo and a visual system. It’s the story, tone, and visual experience that build lasting connections with your audience. I help businesses develop cohesive brand ecosystems that resonate across every touchpoint.

Alternate expressions

Reach out! 🫱🏽‍🫲🏻

Although I have a full-time gig, I do freelance work. Reach out for a quote or to say hello. Thanks, homie!